Market intelligence for restaurants
Super local intelligence and competitor benchmarking for the restaurant industry. The extra advantage behind smarter decisions.
Unrivaled data
Dozens of public and proprietary sources combined into a single platform. Deeper than any competitor can assemble alone.
Hyper-local focus
Country, city, area, neighbourhood. Every layer of the market mapped so decisions are grounded at the right level of detail.
AI-native research
Vast market data distilled into clear, actionable insights and custom reports. Delivered hand-in-hand with our research team.
About Superextra
The market view restaurants have been missing
Restaurants make critical decisions every day — where to open, how to price, when to hire — too often without a clear view of the market around them at all. Superextra changes that.
Our AI models synthesize competitor, pricing, guest, delivery, and market signals into an external intelligence layer for restaurants and the partners around them — from operators to suppliers and tech platforms. Better context behind better decisions.
Super intelligence. Extra advantage.
Extra Clarity
Data and insights behind every restaurant decision
Seven intelligence layers, combined.
Market Landscape
Restaurant openings and closings, cuisine trends and top-performing venues continuously tracked and benchmarked. With deep narrative reports that turn raw signals into actionable insights.
Openings & Closings
Over the trailing twelve months, the Prenzlauer Berg district recorded 48 restaurant openings against 38 closings, yielding a net gain of ten venues. This marks the third consecutive year of positive net growth in the area, though the pace has moderated compared to the post-pandemic surge of 2023–24.
Menu & Pricing
Trending items, price tracking, competitor menus, delivery markups, and promotional activity across the market.
How are our entrée prices positioned vs competitors?
Average entrée sits at €27, about 12% below the local competitive set. Top performers price 15–20% higher.
Revenue & Sales
Revenue estimates, margin and food cost analysis, seasonality patterns, channel splits, and delivery platform markups.
Guest Intelligence
Review sentiment, local guest preferences, tourist vs local mix, and payment method trends, all derived from real guest data.
Operations
Labor pool availability, salary benchmarks, job market activity, staff turnover, commercial rent, and supplier pricing.
Location & Foot Traffic
Measured and projected foot traffic, demographic profiles, purchasing power, and visit time distribution.
Marketing & Digital
Social media activity, marketing channels, estimated ad spend, and tools and platforms in use across competitors.
Built for all players in the ecosystem
The restaurant industry has many sides. We serve them all.
Independent Operators
Compete smarter with the same market intelligence that big chains use. Know your neighborhood better than anyone.
Growing Chains
Find your next location, optimize your portfolio, and benchmark each unit against its local market.
Suppliers & Distributors
Identify growth markets, understand restaurant demand, and monitor supply chain pricing with real market data.
Tech Platforms
Enrich products with hyper-local restaurant data to help customers with planning, operations, and go-to-market.
Agencies & Advisors
Real market data for pitches, strategies, and campaigns. Hyper-local restaurant intelligence on demand.
Investors
Evaluate opportunities, perform due diligence, and monitor portfolio performance with institutional-grade market data.
Use Cases
Supporting decisions across different functions
Get Onboard
Request access and start making informed decisions
Get in touch
We're onboarding a limited number of customers. Apply for early access and tell us about your business.
Talk to experts
We'll map out the intelligence that matters most for your market and competitive landscape.
Uncover insights
Receive dedicated deep research reports and AI agents to work with for further analysis and monitoring.
Learn More
Frequently asked questions
Superextra is built for every segment of the restaurant industry — from independent operators and fast-casual concepts to fine dining groups and growing multi-unit brands. It's also used by suppliers, tech platforms, agencies, and investors who need restaurant market intelligence.
Superextra aggregates data from dozens of public and proprietary sources including review platforms, delivery apps, foot traffic providers, real estate databases, public filings, and more. AI models cross-reference and validate data continuously to deliver the most accurate picture of the market.
Superextra agents are built to report facts, not generate them. Every insight is grounded in real data. When information isn't available, the agent flags it as missing rather than inventing an answer.
No — and that's by design. Superextra brings the market data to you, so there's no integration required. Think of it as an external intelligence layer: all the competitive, location, and industry data you need without sharing any of your own.
Superextra is launching with deep coverage in select European markets and expanding rapidly. If you want to check availability for a specific region, reach out to the team.
Extremely. Intelligence is mapped down to precise trade areas, so you can understand the competitive dynamics of your exact neighborhood — not just a city or zip code. That granularity is what makes Superextra different.
Superextra uses cohort-based benchmarking rather than direct competitor comparisons. Performance is measured against relevant peer groups based on cuisine, price point, format, and location — giving a more reliable and statistically meaningful picture than one-to-one comparisons.
Engagement-based pricing tied to the number of locations and depth of intelligence needed. Early access customers get preferential pricing. Reach out to learn more.
Powered by dozens of data sources
We aggregate, cross-reference, and validate data from public platforms, proprietary databases, and official registries across every market we cover.
Early access is now open. Limited spots available.